Students learn how to promote their business using modern strategies. Outcomes:
Why it matters: Even the best product fails if customers don't know about it. Marketing builds recognition, trust, and loyalty.
Encourage visual creativity and storytelling. Marketing is about connecting emotionally with customers.
Conduct a session where students present their marketing campaigns to the class. This builds confidence and presentation skills.
Discuss accessible marketing methods like QR codes, school newsletters, and word-of-mouth strategies that don't require large budgets.